All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days ago I came across an advertisement that talks about envy, possibly from the entrails of the same feeling, which disturbed my spirit and made me think about this capital sin, and for this reason also, today I am typing [...]
In the “round table” of the Superschool, which were more like online chairs, we had three opinions about this campaign. Here is the video with the comments of Andrés Artavia, Manuel Travisany and Pancho Terán. Cheers!
Being in Cannes last year for the first time in my life, I received so much from the experience that I still don’t stop gaining from that experience of exposure to the most important advertising festival in the world. There is so [...]
The Caribbean is just a few days away. Costa Rica’s expectations, I guess, are still low. Most of the winning Guatemalan pieces, both from Leo and BBDO, are participating again in this festival, and I suppose, with good options. Likewise the Panamanian [...]
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From left to right, after dinner at Mangiamo, Daslav Maslov from Monstro Chile, Fito Bauzá from DDB Mexico, Jorge Oller from Tribu Costa Rica, Sebastián Mopardo from brother, Diego Castillo, Director of brother, and Carlos Cantú from YR Mexico. Daslav was a [...]
Cannes Lions 2010 Entries Increase 7%. Thursday 03 June 2010 24,242 total entries – the 4th highest number in the history of Cannes. The Organisers of the 57th Cannes Lions International Advertising Festival today announced that more than 24,000 entries from 90 [...]
Apple comes between client and agency with iAd: Tribal DDB CEO By Giselle Tsirulnik June 9, 2010 Paran Johar of Jumptap (right) interviewed Mr. Gunning (left) NEW YORK – The CEO of Tribal DDB told Mobile Marketing Forum attendees that he [...]
When we decided to celebrate our new partnership with DDB last April, we chose to share. Instead of a closed event, party or carnival, which would not have been entirely appropriate, we chose to bring inspiration, challenge, thought and above all influence. [...]
What fun Animoto is, and what a simple way to add images, movement and music to a memory that deserves to be protected and celebrated, for the legacy of one day can be for a lifetime.
Cannes Lions Honours Unilever With Advertiser Of The Year Award Tuesday 25 May 2010 Keith Weed, Chief Marketing Communications Officer will accept the award in Cannes. The Organisers of the 57th Cannes Lions International Advertising Festival are delighted to announce that this [...]