All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Tribu in Honduras and El Salvador. Last week I was for the first time at Tribu DDB San Pedro Sula, where we made a high voltage personal connection, got stuck on several ideas and managed to initiate a close relationship. I loved [...]
More candidates than ideas. Today Costa Rica is the scene of a spectacular 3D caricature drawn by the politicians of the moment. Between handshakes and hugs, they join in alliances of all kinds and colors to achieve power, without prioritizing proposals or [...]
Cannes Chimera is possibly one of the most unknown great ideas of the moment. It has just been re-presented at the annual Cannes Representatives meeting in London, so I can’t help but share it with you right away. Here is a video [...]
Jesse Dee has once again produced his classic collection of the best slides from the last Cannes International Film Festival 2102. Here they are: 100+ Beautiful Slides From Cannes Lions 2012 from Jesse Desjardins – @jessedee
Referendum for governance. In a letter by José María Figueres to the country, sent first to President Laura Chinchilla, the most influential figure of the Costa Rican Way proposes a referendum for reforms that would initiate the recovery of a good dose [...]
La Vía Costarricense is our country project, of those of us who live in Costa Rica and want it to be powerful, prosperous and exemplary. For this reason, without neglecting a single one of the other issues on the table, thanks to [...]
J.K. Rowling Speaks at Harvard Commencement from Harvard Magazine on Vimeo. JK Rowling penned the bestselling Harry Potter page-turners — a spellbinding, seven-installment fantasy of wizards, warlocks and decidedly British texture that brought her from rags to riches. Why you should listen [...]
With only 5 days to go before the Volcano, the ASCAP organization has begun publishing the finalists in each category. For the moment, Radio, Miscellaneous and Graphic Production Techniques have been announced. In Radio, out of a total of 15 finalists, Tribu [...]
. Although the Agency of the Year to be announced next Saturday at the Volcano will be for merit in 2009, it will actually be for getting the juice throughout 2010, January and February 2011. That is, although the work done is [...]
Next Saturday we will have a new Volcano, the eighth to be precise, where 21 companies will be competing with around 500 entries. There will be the agencies that will go for a Volcano or two, as well as those that will [...]
Next week I will have the opportunity to start a new cycle of conferences in universities, to present the story of an evolution. After many years of presenting Lovemarks, in the context of our relationship with Saatchi Saatchi, today we will present [...]
A few days ago we gathered to learn from DDB and its Playbook, a fascinating combination of planning tools to advance in becoming the most influential agency in the region. Here in the photo you will find a good part of the [...]