2025 has been an intense journey full of contrasts. It began with a heartfelt goodbye and ends with my soul more open after the magical and serene family encounters that we usually experience in Escondida. Meanwhile, laughter under a blanket of fireflies outside Kuala Lumpur with my grandson Mauricio, spiritual retreat in Kuchaman, spectacular […]
A few years ago I attended a week-long workshop in Tennessee, where about 50 of us isolated ourselves from everything that anesthetizes us and takes us away from our emotions. The experience marked me with a turning point that still has an [...]
I am surprised. In October alone, this blog received 5,739 page views from 690 different servers. The most read article in the month has been the one titled “Truchil, a new and …” with more than 800 visitors, second “It is preferable [...]
Not a single Tribu piece entered the Pregonero, due to a collective decision made inside our agency. We decided that we would not participate this year, simply because we were not ready with the festival creative material that is needed, because we [...]
“I was of the opinion that what is past is past. And that everything that is not there today, should be buried next to our memories. …Everything is illuminated in the light of the past. It is always beside us, inside us, [...]
If you don’t like something, say so. If you have a contribution, say so. If you find me in error, wrong or stupid, say so. And if you think it’s okay, whatever you want to say, you can say it here in [...]
A couple of years ago I took this picture. I used a Nikon 70-200 lens from a mountain that was windy and cold and had me suffering. I guess it corresponds to the late afternoon in the Himalayas from the black mountain, [...]
La Comunidad and La Nación will once again organize the competition in Costa Rica to bring young people to compete in Cannes. At the heart of our organizations, stimulating young creatives in our country is pure emotion, adrenaline and future. We do [...]
Possibly the beginning of Branded Content was made by Julio Vernes or later by Procter Gamble with novels. However, from the most recent, these two ideas have been shown today, among many others. Another example of “branded content” comes from BMW. What [...]
A new category will be launched: Mobile. It will be removed from the Cyber section and a new competition area will be created at the Festival. It will be opened in recognition of the growing number of entries competing in mobile, as [...]
At the close of his presentation, Phil Thomas said that the world’s creative winners are coming from the south and east. He asked for mercy when we finish taking over the world! After extolling the participation of clients and media, especially digital, [...]
Kicking off the meeting of Cannes representatives from around the world, Phil Thomas gave the welcome and began by talking about Google. In fact, in the year Eric Schmidt was “Media Person of the Year”. At the same time, Google won [...]
