All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
From “bien por dicha” to “con mucho gusto”, there are a thousand expressions that are said automatically. Among them there is one that is very common and that is “thank God”. In fact, it is not unusual that when it is said [...]
After my right meniscus surgery three weeks ago, I think I’m going to be all Stiffy when I get back on the streets running. The truth is that everyone runs as they can. That’s not what’s important. The important thing is to [...]
I discovered today that the phrase comes from Louis Brandeis, who summed it up as follows: “Sunlight is said to be the best of disinfectants”. It’s good! I understand he was referring to the contribution of transparency and accountability, as well as [...]
We’ve been connected to paper airplanes ever since Bosz Digital proposed making and flying them. And as close to the heart as they are, this video story sounded sensational to me. Here it leaves you with the craftsmanship, the Heidelbergs, the quality [...]
Last night we celebrated Christmas and the end of a great year. We went to Home in Santa Ana and took over the place. All the people from Grupo Tribu in Costa Rica joined us and we had more than 400 people, [...]
This is your life. Do what you love and do it often. If you don’t like something, change it. If you don’t like your job, quit. If you don’t have enough time, stop watching TV (or facebook). If you are looking for [...]
My maternal grandfather’s name was Clemente Alpírez Garay. I never knew him because he died in 48 when he was the victim of an ambush. He was shot while shouting “viva viva” to Don Pepe on his way back to the house [...]
From last year we found extraordinary examples to persuade you to invest in creativity, production and talent, if you are one of the people in charge of a brand. That brand could be a mass consumer brand, such as Red Bull or [...]
2014 brings us thousands and perhaps millions of blogs, tweets, images, videos and more, with proposals to make 2014 the best year ever. However, nothing will happen in the next 12 months that will surpass the upcoming World Cup in Brazil in [...]
In October 2010 I accepted an invitation from Google to attend a meeting in Scottsdale, Arizona. Its name intrigued me from the first moment and then completely captivated me: Zeitgeist. On YouTube I found a summary of that experience, which in some [...]
In November 2009 a lifelong dream came true, when I was able to see and photograph the great Mount Everest from a distance. I did so from the Kalapatar, which although it reaches an elevation of 5,550 meters in elevation, in the [...]
On Incae ‘s last visit to Tribu DDB, who rightfully become a tribe for life, at the close of the activity I was asked, “Did you know that there is another Tribu Group?”, and of course my answer was negative amidst immediate [...]
