. Some nights enter our lives quietly and then stay with us forever—unexpected, unforgettable, and impossible not to smile about when we remember them. In my previous post, I wrote about the launch of The Art of Detachment in Madrid a couple of weeks ago—a magical evening surrounded by extraordinary people, where I had the […]
My good friend Alejandro Odio sent me the link to this video and of course, in an instant I decided to publish it and amplify its message, as there are many who continue to ignore the reality in which we live today. [...]
“Zeitgeist” means “spirit of the times”, and Google reveals this spirit through the sum of millions of searches every day. This extraordinary company has developed a powerful battery of tools that allow you to explore global and regional trends, past and present, [...]
A little over two years ago I ran the half marathon in Brooklyn in 2:03:07, and last Sunday I returned to the distance in the Bronx to finish it in 2:03:50. I guess the years don’t pass in vain. No way. However, [...]
While we track down the author of the poem Taka Tum Tum Tum Taka Taka Taka Tum, written more than forty years ago by a Methodist College student, we spent some time in Washington Square this morning. We didn’t see it. The [...]
Sent from my iPad Begin forwarded message: A big hello from everyone at Agency Rush. If you haven’t melted in the heat of this beautiful summer we’re having, you might like to hear about the recent goings on of our artists. A [...]
I have more than 30 years in advertising. I started at 22 and not long ago I celebrated my 53rd birthday, ignited as an entrepreneur by several opportunities, and among others, by the idea of making Tribu DDB the most influential agency [...]
A few days ago I published a post with the campaign of the moment by Dove, called“Sketches“. It has been so well received that it is among the most shared in the world. However, there is another idea from the same brand, [...]
The new advertising creative year has just begun and we are already counting down. So, how about if we all agree and go to 2014 to repeat Lions? In 2008 a Costa Rican agency won the first Cannes Lions, which are something [...]
Every problem is an opportunity. Every limitation is a possibility. Every aspiration can be a realization. Every person can achieve their goals, of course, if you pay the price with discipline, sacrifice, passion and commitment. When I learned about the super humanity [...]
Since last week we have migrated my blog to La Nación, the main media in Costa Rica. Check it out. Periodically we will be uploading the published entries, so that the archive, which to date has more than 1,500 entries, will continue [...]
Nike has done it again, now with a particularly powerful idea: find your greatness. Instead of just applauding sports idols, what if we decided to get moving and start our own? The winning case is on the Cannes Lions site just a [...]
Evian ignites our inner child: While Evian won a Golden Lion at the Cannes Lions last year, I connected a couple of dots and decided to write about the inner child in all of us. Check out the commercial that triggered this [...]