All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Cannes Lions 2010 Film and Press Juries announced 03 March 2010 The organisers of the 57th Cannes Lions International Advertising Festival are pleased to announce this year’s Film and Press Lions juries. “Pulling the finest creative talent from across 25 countries has [...]
PR And Promo Jury Presidents Announced 10 December 2009 Two more industry leaders are named as heads of jury by the organisers of the 57th Cannes Lions International Advertising Festival, the most prestigious global advertising and communication awards on the industry’s calendar. [...]
Cannes Lions 2010 Radio, Media And Outdoor Lions Juries Announced 15 March 2010 Cannes Lions are pleased to announce the members of the Radio, Media and Outdoor Lions juries. Commenting on the juries, Terry Savage, Chairman of the Festival said, “Cannes Lions [...]
Cannes 2010 Direct, PR And Promo Activation Lions Juries Announced 30 March 2010 Cannes Lions are pleased to announce the members of the Direct, PR and Promo Activation juries. Philip Thomas, CEO of Cannes Lions, said, “We are seeing more and more [...]
Cannes Lions 2010 Cyber And Design Juries Announced 07 April 2010 Cannes Lions are pleased to announce the members of the final two Cannes Lions juries to be revealed, Cyber and Design. Terry Savage, Festival Chairman, said, “In 2010 we welcome two [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
Costa Rica has become a conglomerate that brings together world-class talent. They are programmers who write code for the most important brands and companies on the planet, and they’re a load of work! For example, to insert the video I want to [...]
This week Comunidad elected its new board of directors for the next two years. I wish them much success and the best results in these times that demand so much from us. For this reason, I celebrate the integration of talents that [...]
Advertising Age named him the most influential publicist of the twentieth century. Apple included him among the world personalities who inspired its “Think Different” campaign. The B in DDB stands for his last name. I write a few paragraphs about Bill Bernbach, [...]
Technology is the most powerful accelerator in advertising creativity. Brands around the world are proliferating and next June Cannes will have more cases that prove this to be true. The speed of change is only increasing and today it is reckless. Let’s [...]
The future begins today, as a phrase could rightly be described as trite. However, it reflects a powerful truth that I do not recommend ignoring (it can be very expensive!). That’s right, the future will be nothing more or less than the [...]
In the year in which Apple celebrates 30 years of having launched Macintosh to the world, a new Apple commercial has come to fill our spirits with poetry. This time it is with the text of an excerpt from the movie Dead [...]