All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Dr. Roberto Sasso will be hitting a bases loaded home run today with the stadium full to the last chair, as he launched the idea, sustained it and it finally materializes at the Children’s Museum, under license and authorization of TED in [...]
ADLATINA. March 18, 2010 COSTA RICA: TRIBU DDB WAS AGENCY OF THE YEAR AT THE VOLCANO FESTIVAL “Stimulating competitiveness in our markets is essential to win abroad”. The president of Tribu DDB Costa Rica reflected on the reality of regional creativity, with [...]
I find very valuable the discussion that Zunga once again ignites with his opinion, pepper and clarity, and that deserves specific attention and not only as an additional comment. Let’s see the comment he added to my Open Message to Teletica, with [...]
Today I want to send a protest to the friends of Teletica Channel 7, and so that there is no doubt about the intention of my story, I do it in my blog and even a positive proposal. After all, it is [...]
San José – At the recent Volcán Festival, Tribu DDB was awarded the Volcán for Agency of the Year by the Costa Rican Association of Advertising Agencies, ASCAP. With extraordinary creative work for Pinturas Protecto, Credomatic, Aceite Salat, Viceocentro, Osa, Unicef and [...]
Me encontré ésta lista de iglesias relevantes en los Estados Unidos. Impresionante el impacto que están logrando al haber evolucionado con los tiempos. The Openhouse Project en Costa Rica utiliza recursos audiovisuales de North Point principalmente, presente en varias de éstas listas. [...]
Since last week we have migrated my blog to La Nación, the main media in Costa Rica. Check it out. Periodically we will be uploading the published entries, so that the archive, which to date has more than 1,500 entries, will continue [...]
Nike has done it again, now with a particularly powerful idea: find your greatness. Instead of just applauding sports idols, what if we decided to get moving and start our own? The winning case is on the Cannes Lions site just a [...]
Evian ignites our inner child: While Evian won a Golden Lion at the Cannes Lions last year, I connected a couple of dots and decided to write about the inner child in all of us. Check out the commercial that triggered this [...]
Life-saving creativity! Every year and from all over the world, creative ideas stand out for both their genius and their transformative capacity. Here between one opportunity and another, I want to briefly leave you with two life savers. The first comes from [...]
Values that promote prosperity: in a practical simplification, there are two types of countries: those that prosper and those that do not. Apply the concept also to companies, institutions, families and all types of human organizations. Some advance and others stagnate or [...]
A Fuego Lento: this is my 1,650th blog post, a life experience I have enjoyed since April 2005. In writing I have taken my mind to the gym, propelled by the energy of my fingertips on the keyboard, and with each exercise [...]
