All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days ago I went from the sublime to the ridiculous in a half marathon and from the first kilometer, when I thought it would be a wonderful experience and ended up being the opposite. In the end of course, the [...]
Today I remembered a campaign to some friends on Facebook who invited me to share this old commercial. Life messes you up, without a doubt, and if there are any doubts, ask Zelaya. It is a video that summarizes a situation that [...]
In an unprecedented decision at Cannes, the jury headed by David Droga awarded the Grand Prix for Integrated and Titanium to the Obama Campaign that carried him to the presidency. A hotly contested decision, yet clearly one that recognizes the scale of [...]
Are you still looking for your perfect match? This message comes all the way from Singapore and reminds us that it’s often the little imperfections that make all the difference in the world. More info? Look it up at thinkfamily.
If we want to understand the world, it is imperative to understand the differences. And although this video proposes a logo at the end of a Brazilian newspaper, the important thing in the message is what I suggest to rescue, because equally, [...]
I invite you to get to know MOFILM, an initiative that combines technology, the participatory power that technology has given us and 12 finalists from the 350 videos that participated. Here I connect you with the three finalists. See more videos on [...]
…but what a client! I was sent this powerpoint file, whose messages originate from a campaign of a Christian church in Singapore that, if you have a couple of minutes, you shouldn’t miss it. Happy Sunday! Thanks Liz!
Last night we celebrated with Bob Isherwood his Clio in recognition of his professional life achievements, and we especially applauded when Bob thanked the recognition by saying that he hoped to be the first person to receive this award twice in his [...]
Our friends and admired creatives at Del Campo Nazca Saatchi Saatchi took over the summer in Argentina, surpassing Quilmes, traditionally the brand that takes over this season, with this advertising coup for CTI. As in the case of Nike’s “Suda el Jamón” [...]
We must migrate from “the cheapest” to“the best we can afford“. It’s as simple as that, although achieving it can be complex. I believe it is better one good one than five cheap ones, one quality one than twenty mediocre ones, one [...]
The numbers in Africa are horrifying, but even more so is their impact on human lives, their death and the miserable “quality of life” they suffer every day. While in Costa Rica we are approaching a life expectancy of around 80 years [...]
Today we are in black at Tribu, ready for an extraordinarily exciting day. Diego Vargas, a wonderfully talented digital creative presents his exhibition in our space, where imagination shows that it has no limits and in which we see a suggestive fusion [...]
