All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
Stockholm Syndrome is a psychological state in which the kidnap victim, or person detained against their own will, develops a complicit relationship with their kidnapper. On occasion, prisoners may end up helping captors achieve their ends or evade formal authority, according to [...]
From the farthest reaches of Africa comes a love story. At the age of 14 he discovered in a book how to generate electricity, and with no limits in his mind, he built a windmill to produce it. Nothing is impossible, and [...]
Today, Thursday again we stop the country with another day off, in this case, of a deep and profound religious character, celebrating the day of the venerated Virgin of the Angels. This day is celebrated with a massive pilgrimage to the city [...]
English is not my native language. Yo hablo Español. In fact, when speaking or writing in Inglés, I often make mistakes and simply mess everything up. Hago un desmadre, we would say in many of our countries. I simply speak this foreign [...]
Brands have become obsessed with the idea of penetrating the new social world we live in. In the seminar by The Huffington Post, however, they warn us of the mobile as the new apple in the garden of Eden. Therefore, it is [...]
We are living the biggest Cannes Lions in history, with more than 32,000 entries participating, more than 10,000 delegates attending and more clients present than ever before. Yesterday I was talking to Phil Thomas, CEO of Cannes Lions, and he told me: [...]
McCann-Erickson and JWT agencies dawn on Direct’s shortlist today, Sunday! With 105 entries in various categories, we are looking forward to more Lions to enrich the biodiversity of our country. We are also very happy to see Guatemala also present in the [...]
Today is a day like no other, because today has not existed and will not be like tomorrow. For this reason I invite you to watch this message that will influence your day to be a wonderful, unique and full of the [...]
Our agency in Panama is participating in Cannes with an extraordinarily well-produced case for our client Peugeot, using Pinterest as its main platform. In fact, it will be a pioneer case with good metal possibilities. Here is the case: In the spirit [...]
When we decided to share our future, we did so because we were in sync. Everything is easier when you share beliefs, dreams and illusions, when you share passions and values. For this reason, with the leadership of Jorge Solórzano, Víctor Pardo, [...]