All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
With this image I woke up this morning, as I was getting ready for a quick trip to Guatemala. I couldn’t let the moment pass without a click and a few moments to feel the breeze, the sun at dawn and all [...]
Since we started the movement we had a model. Now, if for a moment we thought that it was our plan, today it is clear that it is not, because it is His plan. The Openhouse is an adoption, adaptation and creation [...]
Coca-Cola has a lot to say, and therefore, we should all listen. Say no more. It’s here for everyone.
David Droga will soon be in Costa Rica for FID, where we anticipate he will tell his story. One that has everything to do with Cannes. Here is a video in the direction of the most important creative festival in the world.
Last night an important group of the country’s businessmen arrived at Tribu for a meeting with José María Figueres, which resulted in a dynamic typical of what today has come to be called a ” conversatorio”. In this private, though not secret, [...]
I think we came to have the longest name among advertising agencies in the world: Consumer Exceptional Nazca Saatchi Saatchi. Those were important years in the construction of the DDB Tribe of today, because everything has its history and what has been [...]
Article published in Mercados Tendencias magazine. A Lovemark is a brand that has moved from a place in the market, to the heart of a culture. Good morning, iPod. It is a brand that has understood that the consumer not only wants [...]
His 1905 work, “Garcon a la pipe”, sold for $104.2 million, a record price to date for one of his works, a significant appreciation of the record price paid in 1987 for “Nu rose”, for $7.6 million. It is also the highest [...]
I will proceed to summarize the experience from a very personal perspective. To begin with, this was my second trip to Europe and I must admit that going from the relentless cold of Holland to the warm beaches of the south of [...]