I start typing with an overwhelming feeling of defeat. Not because the trip at the end of August to which I am going to refer went badly, but because I think it is almost impossible to translate into text what I experienced. No adjective is sufficient to describe what it really means to experience “Burning […]
WYSIWYG: What you see is what you get. As you see. As it is. No more, no less. That’s the way it is.
A few days ago I came across this beautiful window. Fruit ice creams in delicious flavors and colors, presented with creativity, joy and a lot of determination, provoking a sensory experience from the first glance. Who doesn’t like ice creams? And how [...]
The first thing I heard about Thomas Keller was that he had decided not to invent. Instead, he had focused on making the classic and traditional into something much better. From his creativity he has recreated and surpassed what we all know, [...]
This must possibly be the one million five hundred and eighty one thousandth entry related to Ka, a number I got from googling Ka + Soleil. In other words, not only is the topic not original, I don’t claim to be. However, [...]
Adlatina magazine has honored us by including us among the highlights of 2010 in Latin America, a tremendous award, an unexpected distinction and simply great recognition of the work, passion, talent and competence at Tribu DDB. Look what a detail of good [...]
This weekend, the new alma magazine, inserted in El Financiero, circulated in certain sectors, as an initiative of Tribu DDB to make known more than what is seen. The publication is primarily the work of Tribu, under the editorial creative direction of [...]
This sensational idea by Uniqlo has become a winner of awards and recognitions, as it is a 24/7 presentation, placed in blogs around the world, as it is now in A Fuego Lento and for some time. The case is described [...]
We are one among more than 6 billion and at most we will live 100 years. Among so many people and in such a short time, is there anyone out there who is truly willing to go unnoticed? Seriously and simply, is [...]
It is necessary to focus on the customer and bring her into the creative, innovative and courageous search for powerful emotional connections between the consumer and her brand. The paths taken are shared and therefore not differentiating. The more clients are convinced [...]
Big cities give you great opportunities, like this photo that turned a wait into an outdoor session of simple fun. With only 20 sample images of many more I took of people taking pictures, here are a few that show you how [...]