All the texts I’ve recently published in The Slow Burn have been born from a desire to share and inspire. I emphasize this because I recognize that it wasn’t always like this. In the past, when I called myself a publicist and entrepreneur, my writing was often driven by a need to build my personal […]
A few days ago I went from the sublime to the ridiculous in a half marathon and from the first kilometer, when I thought it would be a wonderful experience and ended up being the opposite. In the end of course, the [...]
Today I remembered a campaign to some friends on Facebook who invited me to share this old commercial. Life messes you up, without a doubt, and if there are any doubts, ask Zelaya. It is a video that summarizes a situation that [...]
In an unprecedented decision at Cannes, the jury headed by David Droga awarded the Grand Prix for Integrated and Titanium to the Obama Campaign that carried him to the presidency. A hotly contested decision, yet clearly one that recognizes the scale of [...]
Are you still looking for your perfect match? This message comes all the way from Singapore and reminds us that it’s often the little imperfections that make all the difference in the world. More info? Look it up at thinkfamily.
If we want to understand the world, it is imperative to understand the differences. And although this video proposes a logo at the end of a Brazilian newspaper, the important thing in the message is what I suggest to rescue, because equally, [...]
I invite you to get to know MOFILM, an initiative that combines technology, the participatory power that technology has given us and 12 finalists from the 350 videos that participated. Here I connect you with the three finalists. See more videos on [...]
Brands have become obsessed with the idea of penetrating the new social world we live in. In the seminar by The Huffington Post, however, they warn us of the mobile as the new apple in the garden of Eden. Therefore, it is [...]
We are living the biggest Cannes Lions in history, with more than 32,000 entries participating, more than 10,000 delegates attending and more clients present than ever before. Yesterday I was talking to Phil Thomas, CEO of Cannes Lions, and he told me: [...]
McCann-Erickson and JWT agencies dawn on Direct’s shortlist today, Sunday! With 105 entries in various categories, we are looking forward to more Lions to enrich the biodiversity of our country. We are also very happy to see Guatemala also present in the [...]
Today is a day like no other, because today has not existed and will not be like tomorrow. For this reason I invite you to watch this message that will influence your day to be a wonderful, unique and full of the [...]
Our agency in Panama is participating in Cannes with an extraordinarily well-produced case for our client Peugeot, using Pinterest as its main platform. In fact, it will be a pioneer case with good metal possibilities. Here is the case: In the spirit [...]
When we decided to share our future, we did so because we were in sync. Everything is easier when you share beliefs, dreams and illusions, when you share passions and values. For this reason, with the leadership of Jorge Solórzano, Víctor Pardo, [...]
